How to Sell Products Online
Are you a small business or newcomers? Sometimes you seem like you were invisible? Here are ten low cost marketing tips that highlight your profile with certainty.
1) Word of mouth
Word of mouth is the cheapest and most powerful advertising. Attach a list of 50 persons that you be aware, but does not regularly see (relatives, friends, former colleagues, etc.). Give each person a friendly email or postcard, and tell them what you intend.
Ask them for their opinion, your advice or anyone who might be interested in your work. Do not worry! People like to help.
Networking can be intimidating at first, but there are some methods to make it a pleasant experience. Think not always sell! Sell! Sell! The first rule of networking is: listening. It is about the forging of relationships. Go to various industry events and look for opportunities to help others. It pays off.
Ask questions, gather information, offer contacts and advice to – people will think of you.
3) Business Cards
Your business cards need to stand out from the crowd. Have your print data on an unusual material – special paper, plastic, wood – or select an unusual shape.
On the back you can give some tips or point out special features. They also expose your photo on the card, because it is personal, is harder to throw away and are remembered better for you!
4) The Internet
The Internet is an outstanding place to promote your business – but get there quickly before small and insignificant. If you do not have a website or want to promote your site for a specific audience, join the Internet at various industry portals. You will often get a complete Web profile of yourself and your site and access a variety of boards, so you can improve your web presence.
Newsletter is a good way to build a following, gaining new customers and to inform your visitors on a regular basis about your services. One page each month with news, advice and the latest offerings is perfectly adequate. Take a poll or hold competitions. Your regular customers or your beneficiaries, you suppliers. Use the newsletter to increase your reputation and to disseminate current information. Do give yourself feedback on your newsletter and keep this always friendly, personal, and attractive.
6) statements of your reference
Positive statements of your customers to increase your credibility. It is certainly a good habit to regularly ask customers for their opinion on whether verbally or through your own small customer satisfaction survey. Do you have one or more satisfied customers? Then ask them whenever it is possible that if they want to testify publicly.
Share your positive clients in all honesty, how and where to use their testimony – on your website, your newsletter or a letterhead. Make sure and let it be confirmed in writing that you may use the statement with the name of the customer. Anonymous statements are not worth much, since you bring no credibility. A contrario: This post, positive statements can in turn be a good advertisement for your customers.
7) canvassing by phone
But can the thought of such an approach you? Freeze It is, nonetheless, the most direct way to promote your business. You do not just expect to receive an order – this is in addition to the sale primarily to the acquisition of information.
Look in the phone calls the first step to get to know your potential customers. Do not go the whole hog, but you make an appointment or ask for the permission to send further information about your business. Consider also advised to speak slowly!
Recommendations are an effective and inexpensive way to increase your sales and your credibility. Ask your customers or suppliers, after three more people who want to learn any more about your business. You need not be intrusive, you can give them in return, also give three people from your circle.
Make it a habit to regularly give recommendations and afterwards to ask questions.
9) Press release
Any press release that you hold, must always be targeted. It makes little sense to send a general press release to hundreds of newspapers. Concentrate initially on five publications that will fit well within your target audience.
Read through several editions and find out what a post like this kind of story, and what style of language is used. Find a good headline and adjust your press release of the respective publication. The first paragraph is very important and you need to answer in this well-known W-questions.
10) Remember always: passion and perseverance are the most important companion to advertise for you and your business.
If you try these strategies and incorporate it into your marketing plan, you will doubtless improve your profile and perception in the market!